BENEFITS OF EXPORT PROMOTION

Generally, it can be safely argued without doubt that export is an engine of growth, a potent strategy for mutual inter-dependence among world nations and of-course an instrument for technological and industrial emancipation.
          Robert D. and Thirlwall A. (1975) stated that higher levels of exports lead to strengthening productivity, lowering unit costs and positively impact exports.
          Olorunishola (1991) described export promotion as a stimulus to efficiency because exporting countries are exposed to foreign competition and technology and there is prospect of world wide market for products thereby resulting in economies of
scale.

          Export promotion is also likely to alleviate serious foreign exchange constrains and thereby provides greater access to international market (Esfahani, 1991).
          In export promotion strategy, external demand is the source of activity. Export promotion focuses only on potential industries for developing and competing with foreign countries. The main point of the export promotion strategy is to make production for international trade and increases export. The advantage of export-led growth would be to provide developing countries a remedy to unemployment problem: developing countries are most likely to have a comparative advantages such as labour-intensive manufactures, which will encourage industries in developing countries to hire more people (Labour) in the production of labour-intensive product (e.g shoes, clothes etc). In addition the export market also allows domestic producers to utilize economies of scale. There is also a low level of trade restrictions that forces the domestic firms to remain competitive so as to increase efficiency. Export promotion increases productivity by offering greater economies of scale. (Helpman and Krugman, 1991).

          Export-led growth is also beneficial to a country with balance of payment problem, in that export-led growth can create profit, allowing a country to balance their finance, as well as surpass their debt as long as the facilities and materials for the export exist. Secondly, increased export growth can trigger greater productivity, thus creating more exports in an upward spiral cycle. Countries with unemployment and balance of payment deficits look to export-led growth because of the possibility of moving to balance of payment equilibrium and full employment. Export growth leads to job growth and economic growth, said Obama “so at a time when jobs are in short supply building exports is imperative”.

Other benefits of export promotion strategy:
 
1.   1.  Export promotion strategy provides at least as much incentive to earn foreign exchange, and incentives to exporters are fairly uniform and not discriminatory across the commodity groups.
2.         Export promotion strategy provides the avoidant of quantitative restorations and use of tariffs with relatively simple procedures to permit exporters access to the international prices for their inputs.
3.         A well articulated export promotion strategy enables a developing country, regardless of the size of its domestic market to establish plants of economically efficient size and to maintain long production runs.
4.         In addition, it permits the explanation of infant industries beyond the size of the domestic market.
5.         Properly programmed and implemented an outward-looking strategy enables a country to realise the benefits of international specialization according to comparative advantage. It provides stimulus to efficiency as a result of exposure in foreign competition and technology and a prospect of a work-wide market for products.
Finally, industries of a country adopting export promotion strategy would also reap the benefits of internal economies of scale that could not have been achieved by proving for only the limited home market available under protectionist policies
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