Get a Professional Palm Oil Mill Business Plan – Do
you want to go into palm oil business in your country? Is it in Indonesia,
Malaysia, Angola, Benin, Cameroon, Cote D’Ivoire, Congo DR, Ghana, Guinea,
Liberia, Nigeria, Sierra Leone or any other country? Are you getting a loan
(grant) from any Bank of Industry (BOI)? Are you seeking a government contract and
you have been requested to submit a business proposal containing a palm oil
mill business plan and feasibility study, this is what you are expected to
have.
We
can provide you with a palm oil and palm kernel mill business plan and
feasibility study which will contain all the sub-headings and details below; - Call us +2347030722911
TABLE
OF CONTENT
Section I – Executive
Summary
1 – Executive Summary
Section II – Company
Overview
2 – Company Overview
Section III – Industry
Analysis
3 – Market Overview
4 – Relevant Market Size
Section IV – Customer
Analysis
5 – Target Customers
6 – Customer Needs
Section V – Competitive
Analysis
7 – Direct Competitors
8 – Indirect Competitors
9 – Competitive Advantages
Section VI – Marketing
Plan
10 – Products &
Services
11 – Pricing
12 – Promotions Plan
13 –
Distribution Plan
Section VII – Operations Plan
14 – Key Operational
Processes
15 – Milestones
Section VIII – Management
Team
16 – Management Team
Members
17 – Management Team Gaps
18 – Board Members
Section IX – Financial
Plan
19 – Revenue Model
20 – Financial
Highlights
21 – Funding
Requirements/Use of Funds
22 – Exit Strategy
Section X – Appendix
23 – Supporting
Documentation
DETAILS OF WHAT WILL BE
EXPLAINED IN THE PALM OIL DETAILS
Section I – Executive
Summary
1 – Executive Summary
We will start with a brief
and concise explanation of what your company does and why it is uniquely
qualified to succeed. (We will discuss huge, unmet market opportunity of crude
palm oil in Nigeria, your collaboration with NIFOR and your internationally
experienced management team both in plantation and mill processing, quality and
freshness of our oil, and its low FFA content since your CPO will be processed
within 24 hours of harvesting FFB). Synopsis of financial projections (expected
revenues, expenses and profits for each of the next five years, how much
funding you or your company is seeking which will be in the financial model,
and the key uses of these funds).
Section II – Company
Overview
2 – Company Overview
We will explain details of
the company’s registration, subsidiaries, and organogram and management staffs,
of the company. We at MARTINS LIBRARY
will need few information from you about your business/company (dates of incorporation,
names and qualifications of the company’s directors etc).
Section III – Industry
Analysis
Industry Analysis section
has two sub-sections as follows:
3 – Market Overview
We will explain the sizes
and characteristics of oil palm market, with brief discussion of agricultural
sectors and market trends.
4 – Relevant Market Size
Specific calculation of your
company’s market size both locally and internationally, i.e. annual revenue we could
attain if your company attained 100% market share. (Calculated by multiplying
·
The number of customers who might be interested in purchasing
your CPO and CPKO and PK cake (livestock feed) each year and
·
The amount these customers might be willing to spend, on an
annual basis, on these products.
Section IV – Customer
Analysis
Customer Analysis section
has two sub-sections as follows:
5 – Target Customers
We will include as much
demographic data on our target customers as possible, such as their gender,
age, salary, geography, marital status and education.
6 – Customer Needs
We will specify why
customers want or need your products e.g., do customers care most about speed
of delivery, quality, location, reliability, comfort, price, value, etc.?
Section V – Competitive
Analysis
Competitive Analysis
section has three sub-sections as follows:
7 – Direct Competitors
We will give detailed
explanation about PRESCO, OKOMU e.t.c. (about 6-7 strong competitors including Olusegun
Obasanjo’s (OBJ) farms and Adebutu farms in Ogun State), and their strengths
and weaknesses. We will also mention small-scale producers which are becoming
more popular. We will also mention CPO producing countries like Malaysia and
Indonesia.
8 – Indirect Competitors
We will talk about Coconut
Oil and other edible fats and oils that compete with CPO in uses, and their
strengths and weaknesses.
9 – Competitive Advantages
Here, we will focus more
on quality and freshness of the oil, and low FFA content (since your CPO will
be processed within 24 hours of harvesting FFB due to proximity of oil palm
plantation to oil mill. Talk about our international management team,
collaboration with NIFOR, Quality control focus, etc
Section VI – Marketing
Plan
Marketing Plan section has
four sub-sections as follows:
10 – Products &
Services
Since your products are
Crude Palm Oil, Crude Palm Kernel Oil, Palm Kernel Cake (for Livestock feed)
and to a lesser extent, Kernel shells. Your company will be looking at packing
them in drums/barrels, 25litre kegs & 5litre kegs
11 – Pricing
We will discuss how your
pricing relates to competition in actual Naira figures. We will prove that you
have a premium brand because of your focus on quality. Your pricing is
competitive with other companies out there but will be higher than the small
scale processed palm oils. We will discuss your expected branding based on your
chosen pricing model.
12 – Promotions Plan
We as palm oil mill
business professionals will provide recommendations for your promotions plan
details i.e. your tactics to attract new customers. Once your mill is
operational, we will provide you with a fully loaded website highlighting your
plantation, mills and the level of organization/scale of our process (Contact us for
details). Once your company reached a steady output production
level, we will show you how you can do a series of press releases. Your company
will also have to use a combination of print and radio advertising initially, online
pay-per-click ads, etc to boost your company’s income; details will be in the
business plan Martins Library will provide you.
13 –
Distribution Plan
Your will
have depots in strategic cities in the different regions of your country so that
your wholesalers and small time retailers can access your palm oil mill company
easily and buy directly from it. We will also explain how you intend to have distributors
and partners who sell your products or services. We will also explain how you
intend to probably deliver directly to these, and have credit facilities opened
for them. We will flesh this structure out in a detailed format.
Section VII – Operations Plan
Operations Plan section
has two sub-sections as follows:
14 – Key Operational Processes
This is where most of the
work will be done. These are the details of daily functions your business must
conduct.
For instance; your farm is
cultivating up to 1,500 hectare plantation to run a 5ton per day oil processing
mill initially. We will explain how you intended to grow more plantations to
feed future mills.
Here, we will breakdown
the daily operational processes of the plantations and the mill. Martins
Library Team will work with you on this. It involves everything from
fertilizing, harvesting and transporting the FFB, to the sterilization,
processing and storing of the oil as well as quality control and testing. We
will break them down into different departments from Community Relations Desk,
Customer Service Department, Plant Operations, etc.
15 – Milestones
Details will be explained
in business plan we will write for you if you contact us - +2347030722911
Section VIII – Management
Team
Your Management Team
section has three sub-sections as follows:
16 – Management Team
Members
Even if you have not yet
gotten your full management team but what we will do here is to list and
describe the different functions that will be required to run your operations,
e.g. CEO, Head, Plantation Operations, Head, Plantation Operations, etc
17 – Management Team Gaps
When you see the detail of
what we have written in the section above, you will know what we will fill and
what we might have to skip in this section. When you have your first discussion
with us at Martins Library after our draft, we can work on this more.
18 – Board Members
We will write in detail on
your board of directors
Section IX – Financial
Plan
Your Financial Plan
section has four sub-sections as follows:
19 – Revenue Model
This is the breakdown of
sales realizations and revenue expectations given the prevailing market price. We
can also mention here that even if prices go up by some percent, your company
will still be profitable by some percent. We can also mention here your desire
to cash in on seasonal shortages by storing some of our output and selling in
off peak periods. You company can also generate sales from seedlings and
sprouted seeds from your nursery at the farm.
20 – Financial
Highlights
Here, you will get your
full financial model (income statement, balance sheet and cash flow statement).
We will put in the highlights such as your revenues, key expenses, and
projected net income for the next ten years.
21 – Funding
Requirements/Use of Funds
We will detail how much your
company needs and the breakdown of how you will use it. You will get to see that
information from the financial model (under budget and/or cash flows).
22 – Exit Strategy
We will use our expertise
in this section but you’re most likely exit strategy for your equity investors
will be to buy them out after a certain amount of time, or to make the company
public in which case, there is no exit strategy except via the stock exchange.
The most common exit
strategies and considerations the company will use for planning purposes:
1.
Merger & Acquisition (M&A).
2.
Initial Public Offering (IPO).
3.
Sell to a friendly individual.
4.
Make it your cash cow.
5.
Liquidation and close.
Section X – Appendix
23 – Supporting
Documentation
We will provide the supporting
documentations to the details we have written for you.