Business Plan Sample on Snacks, Bread, Palm Oil, Poultry, Fishery, Recharge Card

Business Plan
SNACKS
......every bite anew surprise......

PHONE NO: +2347030722911    


TABLE OF CONTENT
  1. EXECUTIVE SUMMARY
  2. MISSION
  3. VISION
  4. COMPANY ANALYSIS
  5. PRODUCTS AND SERVICES
  6. INDUSTRIAL ANALYSIS
  7. MARKETING STRATEGY
  8. OPERATING STRATEGY
  9. HUMAN RESOURCE STRATEGY
  10. FINANCIAL PLAN
  11. POTENTIAL RISK FACTORS
  12. LONG TERM PLAN AND EXIT STRATEGY
  13. IMPLEMENTATION STRATEGY
  14. APPENDIX


(Note that this is just a sample plan – Call us on +2347030722911 or email martinslibrary1@gmail.com for your proposals, business plan and feasibility study report at very cheap rates - Martins Library Consultants)

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EXECUTIVE SUMMARY
Martins Library Snacks is a proposed bakery set to offer bakery products and services at its best to the people. Martins Library Snacks unlike other bakeries tend to produce a variety of bakery product as well as providing good producer customer relationships between the company and the outside world. Its headquarters can/would be located at Kubwa in Abuja, Mushin in Lagos, Ndufu-Echara Ikwo and Abakaliki in Ebonyi, Kaduna, Warri Delta state, Amarata Yenogua Bayelsa, Eleme in Portharcourt, Owerri in Imo state, Aba in Abia state, Onitsha in Anambra state, etc (note that this is a sample) as this is the central areas of the local government area and so it would give the bakery its propelling ease of distribution of its product round the local government area and beyond. The company intends to break free within the first five years as well as have a number of branches distributed around the country. within the next few years the company intends the begin customers service helpline, introduce online bookings of products and also begin home delivery of products as well as open up a number of stop points at designated hotspots around the state and beyond. Martins Library Snacks management team would be made up educated and well trained personals, its workers would have at least a secondary school leaving certificate as well as experience on their various post of duties and a good behavior to add to their list. Martins Library Snacks has a total project cost of #10,000,000 with a fixed capital of #6,000,000 and working capital of #4,000,000. The company intend to raise 30% (3,000,000) of the capital from owner’s contribution and the remaining 70% (7,000,000) from bank loan. The company estimates its net operating profit within the first three years 2015, 2016, 2017 to be #20,276,000. #21,307,300. #24,832,850. The company hopes to have a significant increase in income every year.

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MISSION
Our mission is to produce quality and affordable products, giving maximum satisfaction to the costumers.

VISION
Our vision is to build and sustain a reputation as the best bakery by ensuring the satisfaction of our customers are reached.

COMPANY ANALYSIS
Martins Library Snacks is a baking company set to unveil the unexplored aspects of the bakery world, it is out to serve the people as well as give them varieties of delicacies which include European, American, Italian and African delicacies such as bread, sausage roll, chin chin, cakes, and donuts among others in the baking field.  The company is set to take off by January 2016, in time to create a good stand before the year runs out.

Legal Structure: Martins Library Snacks is a private limited company but to be registered under the Corporate Affairs Commission (CAC) and its products with the National Agency for Food and Drug Administration and Control (NAFDAC), also the company will be insured with an insurance company for unforeseen circumstances.

Company Location: The Company’s Headquarters is to be situated in either Lagos, Abuja, Kano, Ebonyi, Delta state. (Note that this is just a sample plan – Call us on +2347030722911 or email martinslibrary1@gmail.com for your business plan), where there are no competitors. That is to say that Martins Library Snack is setting the pace for other bakeries to follow as we are the first bakery to be established there. The area is fast growing with the College of Education, Federal University, secondary schools, primary schools, a proposed Polytechnic and also the indigenes of the land to add to the list of costumers. Read more About Martins Library

TRENDING BUSINESS IDEAS


PRODUCTS AND SERVICES
We intend to offer special mouthwatering bakery products like
Bread, donuts, chin chin, cake among others
Services includes;
·        Wholesale and retail
·        Home delivery
·        Mobile catering
·        Home delivery service
·        Occasion/event supply

INDUSTRIAL ANALYSIS
Martins Library Snack is a baking company that falls under the food industry. The bakery industry overtime has been a lucrative company and has helped in the day to day availability of foods such as bread, cake, sausage roll, chin-chin, doughnut and others to people. The industry is a large one and has spread immensely around the globe touching its four corners. Every individual patronizes the industry as its products play a major role in the food table of people around the world. The flour producing company, the sugar and salt company, producers of preservatives and yeast and other companies are in the line of baking materials providers. Companies like Yale, Nasco, UAC, among others are major competitors in the industry.

STRENGTH AND WEAKNESS OF OUR COMPETITORS: These companies such as Nasco, UAC foods, Yale, and others have been in existence over time and have been recognized by the people. They also have branches distributed around the nation. Also they have materials and human resources and have even made packaged products that can be distributed in faraway distances and can last for a period of time before expiring. This above reasons serves as their strength but over research, Martins Library Snacks has discovered that these companies have weakness such as:
·        Inability to satisfy taste of most consumers
·        Poor packaging.
·        Poor customer care service.
·        Lack of innovation and new product introductions.
·        Inability to check on product in retail sales in order to check mate the sales of expired product.
·        Unavailability of on-line booking and home service.

Martins Library Snack is set to annul the defaults of existing companies and this includes:
·        Satisfying consumers taste and listening to their ideas and taste requirement.
·        Better packaging.
·        Creation of customer service both on internet, cellular and call centers.
·        Innovation and production of new and wonderful products with varieties in taste.
·        Regular checkmating of products in retail distribution and removal of expired goods and production of long term lasting foods and also getting information’s from retailers.
·        Ensure regular and constant online booking and home services if required.
·        Introduction of promotions.

OBSTACLES: The obstacles to the success of this company include:
·        Mobilization of staffs.
·        Finance (capital).
·        Inadequate supply of power.

HOW TO DETERMINE FATE OF THE COMPANY: The Company has set goals and a range of time at which these goals would be attained. If at the proposed time these goals are not met, then it would be noted that the company is failing but if the goals are attained before or at the proposed time, then it would be said that the company is succeeding.

MARKETING STRATEGY
Martins Library Snacks will sell its product at wholesale prices to institutions like Universities, Polytechnics, College of Educations and many other public organizations like Hotels, Supermarkets, Shopping Malls, small and big Provision Shops and Restaurants. The public consisting of lovers of quality baked foods are not left out. Storefronts at designated areas such as the shopping center among others would serve as Hotspot to costumers. The available market at present is fairly large, taking into consideration that Ebonyi, Enugu, Anambra state inhabitant and visitors are in dire need of quality baked foods which the existing bakeries have failed to supply over the years. The students, visitors as well as inhabitants in the state are target customers. It is of the Company’s goals to extend its branches to about 5 or more states in the federation in the next five years. This will invariably increase the size of the market. The location consisting of forums of higher learning which is one of our primary target areas will experience a tremendous increase number of students and establishments like banks will encourages the population increase and thereby, boost the size of the market. The company intends to reach its customers by the use of van to supply our products to the four corners of the state, also advertisement of goods would be done to create awareness, also Martins Library snacks would sell their goods at subsidized rate to the public and this would also help increase our rate of costumers. Promotions also would be carried out by the company and this includes bonuses during festive periods like Christmas, Easter,  Salah and so on, discounts on bulk purchase would also be available, also weekly promotions like Saturday buy 5 products and get a free gift would come in play. Also the company might come up with various forms of promotions depending on how the market functions at that point in time.

OPERATING STRATEGY

BOARD OF DIRECTORS
|
MANAGING DIRECTOR
|
GENERAL MANAGER
|
PERSONNEL MANAGER
|
OPERATIONAL MANAGER
|
PRODUCTION MANAGER
|
MARKETING MANAGER
|
FINANCIAL MANAGER

This company being a producing company and its production is on daily bases will be managed by the chart above. Almost all the group of bodies above engages in work on daily bases except the board of directors who will not be engaging in every day to day activity of the company but would be updated from time to time on the functionality of the company. It is the work of the operational manager to oversee the work of individuals like the engineering department, security and also collect information from technical workers about the functionality of the machines of the company. The production manager takes charge of the quantity of the products to be produced as to get feedback from the marketing unit to determine the level of sales that is going on. Marketing manager oversees the work going on in selling, promotion and advertising the products of the company. The financial manager oversees the movement of money in the company which includes money for production, money after sales, money for payment of workers, money for maintaining and running of the company. As the company is growing, it will be empowering her workers in order to get more genuine information that will aid her in meeting up with the demand of the society. Material research: the company will also be sending her members to go into research in order to know better innovations that will aid the growth of the company.

BUSINESS ARTICLES

HUMAN RESOURCE STRATEGY
Every business organization must have humans who work for the attainment of the organizational goal. Martins Library Snack should not be left out as we look forward to employing individuals who posse entrepreneur spirits and also posse the skills needed to get the business growing to its peak. The business already has its chief executives and board of directors which leads to its proper management. The chief executive officer is in the person of (Name Here) and the managing director is in the person of (Name Here) followed by other executives. The business would employ other workers for the day to day operations of the bakery. The workers should poses nothing less than SSCE qualification and other experiences based on their area of specialization. The workers should be under different areas of operations such as distribution - drivers, marketers, advertisers, manufacturing- bakers, finance- accountant. The workers would be paid based on their area of specialization and qualification. The bakery will also create room for training of her workers to enable them acquire more skills and fill certain positions which might be left by other workers as a result of retirement, promotion, ill-health among other unavoidable circumstances. The business will also offer benefit to the workers such as bonuses, work leave, shifts etc. in order to inspire motivation in them. Martins Library Snack has hope of expending in years to come so they will have need for employing more workers in  the future into their different branches of business as this would help in output increase and also give room for employing people with innovative skills who could bring up ideas on how to improve the bakery.

(Note that this is just a sample plan – Call us on +2347030722911 or email martinslibrary1@gmail.com for your proposals, business plan and feasibility study report at very cheap rates - Martins Library Consultants)

FINANCIAL PLAN
PROJECT COST
The total project cost is estimated at ₦10,000,000 which are made up of ₦6,000,000 in fixed capital and ₦4,000,000 in working capital.

FIXED CAPITAL
COST
Land
₦600,000
Building
₦1,000,000
Oven (two rotary rack ovens)
₦451,000
Furniture
₦150,000
Van(fairly used)
₦750,000
Mixer (spiral mixer)
₦440,000
Sound proof 100KVAGenerator
₦1,500,000
Berkel MB bread slicer
₦450,000
Cookware
₦70,000
Dish washer
₦200,000
Somerset bread moulder
₦300,000
Refrigerator
₦65,000
Show glass
₦24,000
Total
₦6,000,000

WORKING CAPITAL
COST(MONTHLY)
Salaries
₦1,500,000
Electricity
₦200,000
Miscellaneous
₦1,000,000
Advertisement
₦100,000
Printing and stationeries 
₦80,000
Accessories
₦450,000
Insurance
₦400,000
Ingredients
₦200,000
NAFDAC
₦50,000
Staff uniform
₦20,000
Total
₦4,000,000

FUNDING PLAN
          The funding plan for this project is as follows:
Owners contribution
30% of ₦10,000,000
₦3,000,000
Loan from bank
70% of ₦10,000,000
₦7,000,000
Total project cost

₦10,000,000

FUNDING REQUIREMENT
 The funding requirement for this project is ₦7,000,000 and the company is counting ₦3,000,000 into the project.

PROJECTED INCOME STATEMENT ()

2016
2017
2018
Turnover (sale revenue)
₦43,194,000
₦45,353,700
₦49,889,070
Cost of sales
₦11,268,000
₦11,831,400
₦12,422,970
Gross profit
₦31,926,000
₦33,522,300
₦37,466,100
Operating Expenses



Electricity
₦200,000
₦210,000
₦220,500
Advertisement
₦100,000
₦105,000
₦110,250
Printing and stationeries
₦80,000
₦84,000
₦88,200
Loan interest
₦350,000
₦350,000
₦175,000
Salaries
₦9,000,000
₦9,450,000
₦9,922,500
Accessories
₦450,000
₦472,500
₦496,125
Insurance
₦400,000
₦420,000
₦441,000
Ingredients
₦200,000
₦210,000
₦220,500
NAFDAC
₦50,000
₦52,500
₦55,125
Staff uniform
₦20,000
₦21,000
₦22,050
Miscellaneous
₦500,000
₦525,000
₦551,250
Depreciation
₦300,000
₦315,000
₦330,750
Total operating expenses
₦11,650,000
₦12,215,000
₦12,633,250
Net  operating profit
₦20,276,000
₦21,307,300
₦24,832,850


PROJECTED CASH FLOW STATEMENT

2016
2017
2018
Cash inflows



Owners capital
₦3,000,000
             _
        _
Bank loan
₦7,000,000
             _
        _
Sales revenue
₦43,194,000
₦45,535,700
₦49,889,070
Total cash inflow (A)
₦53,194,000
₦45,535,700
₦49,889,070
CASH OUT FLOW




Fixed assets acquisition
₦6,000,000
         _
        _
Cost of sales
₦11,268,000
₦11,831,400
₦12,422,970
Operating expenses (less depreciation)
₦11,350,000
₦11,900,000
₦12,302,500
Loan repayment

₦3,500,000
₦3,500,000
Total, cash out flow
₦28,618,000
₦27,231,400
₦28,225,470
Net cash flow
₦24,576,000
₦18,304,300
₦21,663,600
Opening cash balance
          _
₦24,576,000
₦42,880,300
Closing cash balance
₦25,246,000
₦42,880,300
₦64,543,900

PROJECTED BALANCE SHEET

2016
2017
2018
Capital employed



Fixed assets (at cost)
₦6,000,000
₦6,000,000
₦6,000,000
Less depreciation
₦300,000
₦315,000
₦330,750
Net book value
₦5,700,000
₦5,685,000
₦5,669,250
CURRENT ASSETS




Balance at bank
₦25,246,000
₦42,880,300
₦64,543,900
Less current liability
₦7,000,000
₦3,500,000
        _
Net Current Assets
₦18,246,000
₦39,380,300
₦64,543,900
Net Assets
₦23,946,000
₦45,065,300
₦70,213,150
Financed by



Owners capital
₦3,000,000
₦3,000,000
₦3,000,000
Retained profit
₦20,946,000
₦42,065,000
₦67,213,150
Owners funds
₦23,946,000
₦45,065,000
₦70,213,150

BREAK- EVEN POINT ANALYSIS

Fixed cost
variable

Electricity      
              _
₦200,000      
Advertisement         
              _
₦100,000
Printing and stationary
              _
₦80,000
Loan interest
₦350,000      
               _
Salaries          
₦9,000,000   

Accessories   

₦450,000
Insurance
               _
₦400,000
Ingredients
               _
₦200,000
NAFDAC
₦50,000
               _
Staff uniform
               _
₦20,000
Miscellaneous          
               _
₦1,000,000
Depreciation
₦300,000                  
                _
Total              
₦9,700,000
₦2,450,000
           

Fixed cost                               ₦9,700,000
                       
1- variable cost                      1-   ₦2,450,000                    ₦2,450,000    
   Sales revenue                         ₦43,194,000                     ₦43,194,000
                                   
      = 0.057
                                   
1-     0.057=0.943

                  BEP = ₦9,700,000
                                  0.943    = ₦10,286,320.

The interpretation is that out of the first year (2016) sales of ₦43,194,000 this bakery business will break even at the point when the turnover is just ₦10,286,320 after this point it will begin to yield profit.

DEPRECIATION SCHEDULE

No
Fixed asset item
Cost (#)
Scrap value
Depreciate value
Life span

Annual depreciation
1
Building
₦1,000,000
₦450,000
₦550,000
10
₦55,000
2
Oven (two rotary rack ovens)
₦451,000
₦51,000
₦400,000
10
₦40,000
3
Furniture
₦150,000
₦50,000
₦100,000
10
₦10,000
4
Van(fairly used)
750,000
₦50,000
₦700,000
10
₦70,000
5
Mixer (spiral mixer)
₦440,000
₦40,000
₦400,000
10
₦40,000
6
Sound proof 100KVAGenerator
₦1,500,000
₦500,000
₦1,000,000
10
₦100,000
7
Berkel MB bread slicer
₦450,000
₦50,000
₦400,000
10
₦40,000
8
Cookware
₦70,000
₦20,000
₦50,000
10
₦5,000
9
Dish washer
₦200,000
₦50,000
₦150,000
10
₦15,000
10
Somerset bread moulder
₦300,000
₦100,000
₦200,000
10
₦20,000
11
Refrigerators
₦65,000
₦15,000
₦50,000
10
₦5,000
12
Show glass
₦24,000
₦7,000
₦17,000
10
₦1700

LOAN REPAYMENT
Year
Practical
Interest
Loan repayment
Loan balance
2015
7,000,000
350,000
        _
7,000,000
2016
7,000,000
350,000
3,500,000
3,500,000
2017
3,500,000
₦175,000
₦3,500,000
          --

ASSUMPTIONS BEHIND THE FIGURES
The sales revenue which is the cash inflow schedule in figure shows the turnover is realized based on the estimated quantity of demand for cake, bread and chin-chin per day, monthly and yearly.
·        The total sales revenue from bread, cake and chin-chin for the 1st year(2016) gave a total of 43,194,000.
·        In the 2nd year we estimated 5% increment of the previous year’s total. This means that by 2017, the turnover will increase by 5% of 43,194,000=2,159,700. Therefore turnover in 2017 will 2,159,700+ 43,194,000= 45,353,700
·        In the 3rd year (2018), the sales will also increase by 5% of 2018 figure. That means the increase will be 5% of 45,353,700=22,676,85. Therefore, the turnover in year 2018 will be 22,676,700 + 45,353,700=47,621,385.
·        For the cost of sales, the 1st year total is ₦11,268,000. For the 2nd year, we assume 5% increase of 2017 figure which is 11,831,400. For the 3rd year (2017) we assumed 5% increase of 2018 figure which is 12,422,970.
·        In the operating expenses which shows the administrative, selling and general expenses is increased also by 5% each year of the preceding years figure.

POTENTIAL RISK FACTOR
Martins Library Snack as a bakery would encounter a wide range of fixed factors and they include
·        Spoilage: due to the fact that bakery goods are perishable with time, the company has developed ideas on how to innovate products that are distinct to those in the market imperishability.
·        Fire outbreak: due to the fact that in a bakery world, fire is a basic constituent and the company will be dealing with both electrical and heat producing appliance’s which may lead to fire outbreak. The management has insured the company with an insurance company.
·        Industry accident: this includes cuts, burns among other industrial injuries may take place, to this effect, the company has liaised with the nearby hospital in case of emergency cases.
Other factors may include burnt product, inconsistence of government policy etc. and the company tend to tackle all this appropriately.

LONG TERM PLAN AND EXIT STRATEGY
The company tends to hold ground and increase in profitability over time. It also sets a good pace as it organizes trainings, workshops from time to time for its workers as this will enable them get better and also create replacements for retiring or promoting staffs. In event of the company unable to break even within three to five years of existence, and no success forth coming, the company will have no other choice but to merge with one of our major competitors or go on sales (i.e. sell the company)

IMPLEMENTATION STRATEGY
Martins Library Snack is a company that has come to grow and hopes to spread its winds around the four corners of the nation and beyond. Implementation strategies are as follows:
·        Short term: within the first twelve months, the company hopes to be a well-recognized brand in the market and to be rated among the top five growing enterprises in the state. The company also hope to have made above fifty percent startup capital as income.
·        Medium term: one year to five years. Within this period, the company’s hopes to be established as a well-known brand in the market having above three branches. Within the second to third year the company tends to have started home delivery and online bookings and services. And also introduce more verities of products in the market. At the third to fifth year, the company tends to have broken even, stand out as a renowned firm, having about ten branches in its name or more.
·        Long term: five to ten years. At this, the company must have made a reputation as a stand out firm and so will tend to maintain this reputation continually serving its customers well, introducing new and better product in the market creating easier accessibility of their products by customers, creating more branches and even going beyond the borders.

APPENDIX
1.      DIRE: Terrible, to need something so much
2.      LUCRATIVE: Producing a surplus, profitable
3.      IMMENSITY: Huge, gigantic, and very large.
4.      UNEXPLORED: Have not been explored (to examine or investigate something systematically, to travel somewhere is search of something)
5.      UNVEIL: To reveal or disclose something.
6. Business Plan Sample on Snacks, Bread, Palm Oil, Poultry, Fishery, Recharge Card


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