THINGS YOU MUST
DO TO INCREASE CPC:
1.
Google
team themselves recommend publishers to enable all ad units to show both text
and image/rich media ads. This option will increase competition of ads. By
increasing the number of advertisers competing for your ad units, the ad
auction will make sure that the highest paying ad will be shown. You can decide
to learn more about this point Google Adsense center where one of their
publishers implemented this change, and edited all their units in bulk with the
new AdSense interface for better performance.
2.
Even
thought you have a option of blocking some ads from displaying on your webpage,
Google has recommended that webmasters should keep their filter list as little as
possible so that you don’t unknowingly reduce your possible earning by blocking
the highest-paying ads. You can decide to watch Google Adsense Program videos
to better appreciate the ad auction and how to enable the most competition for the
ad spots.
3.
A
Google team representative has advised publishers to increase the number of ads
competing for your website/blog by setting up custom channels for ad placement
targeting. If you don’t know how to set this up, it is recommended that you read
details and instructions on how to set these up from Google center.
4.
In
my previous post, I mentioned this; the high-paying ads are always shown in the
ad unit that appears first in the HTML code of a website/blog. To take
advantage of this, you will need to understand which of your ad units has the
highest click through rate (CTR) by using custom channels. Then, you can easily
change the code of your website to make sure that your top performing unit is
the one with the highest-bidding ads. This advice is directly from Google
Adsense center.
THINGS YOU MUST NOT
DO TO INCREASE CPC
1.
From
post I have read from different blogs/websites, some publishers think that by
writing articles about high paying keywords they will be able to improve the revenue
on their websites/blogs. This is one practice that that Google discourages, (in
fact, they really frown at it). Google in one of their post recommended writing
articles about subjects that the publisher/author knows very well and passionate
about so as to continue to create the persuasive and unique content that
attracts visitors/reader to your website/blog.
2.
You
should never use scraped content on your website/blog. Mimicking Google is the worst
thing you can ever do as a blogger. It’s a violation of Google Adsense
policies. Read more directly from Google Adsense Center.
3.
Are
you among the people that want to get rich from the back door? Then adsense is
not for you. Don’t create numerous Google Adsense accounts. Google never
permitted to have more than one account. Publishers are not in any case permitted
to maintain several AdSense accounts under the same payee name. Another
important thing you should never do is having the ad code of another accounts
on the same website, even though Google says that it will not affect your CPC in
any way, but be warned because it is not good.
4.
As
a final point, don’t ever try to maneuver the standard behavior, targeting, or
delivery of ads in whichever way that is not plainly acceptable by Google. These
points will prevent Google from banning/disapproving your account. In case you
have any doubt of what I wrote down here, it is recommended that you read the
AdSense program policies very well once again.
I
hope this article helps every publisher/webmaster/blogger to optimize their Google
AdSense achievement and take full advantage of their CPC. Do you have any other
point you have discovered that I didn’t mention here? Then leave a comment below
to assist other bloggers out there.
Click on the related links below and read more.
We can keep you updated on this information, please Subscribe for Free by entering your email address in the space provided.
Do you like this article? Share this article