Brand manager, mortein and strepsile
· Manage strategy development for Mortein and Strepsils
· Drive the implementation of agreed integrated marketing programs including market analysis and consumer segmentation.
· Business forecasting (setting and review of budget volume, NR, GM) -i Competitive analysis and strategy Pricing analysis and review
· Tactical marketing programs, advertising, PR campaigns, to ensure delivery of set NNS, Volume and GM objectives/performance targets
Brand Manager. Mortcin & Strcpsils
Public Company; 10,001+ employees; RB; Consumer Goods industry 2009-2010(1 year) Brand Manager, Joy Ran PZ Cussons Pic, Nigeria Public Company; 10,001+ employees; £258.20; Consumer Goods industry October 2008 - March 2009 (6 months)
Direct responsibility for brand management of PZ Joy Brands (Powder, Cream, Soap & Cologne)
· Manage strategy development for Joy brands as well as drive the implementation of agreed
· integrated marketing programs including market analysis and consumer segmentation.
· Business forecasting (setting and review of budget-volume, NNS, GM)
· Competitive analysis and strategy
· Pricing analysis and review
· Tactical marketing programs, advertising, PR campaigns, to ensure delivery of set NNS, Volume and
· GM objectives/performance targets.
· Management of Project Buddy and other New Product Development.
· Sales Forecasting and trackingto Successfully re-launched the Cussons Baby Range in September 2006 was able to improve the market share of Cussons Baby by about 6% higher than it's market share in 2005, via the marketing activities initiated, planned and executed. Initiated and has for three years successfully carried out hospital visitations on antenatal days nationwide for Cussons Baby range.
Launched Oil and Lotion into the Nigerian Baby Care range in September 2006 Brand Manager Baby Care
- Manage strategy development for the baby care brands9Cuussons baby, Nigerian baby care) as well as drive the implementation of agreed integrated marketing programs including market analysis and consumer segmentation
- business forecasting (Setting and review of budget volume, NNS, GM)
- Competitive analysis and strategy
- Pricing analysis and review
- Management of project buddy and other new product development
- Sales forecasting and tracking
· Manage strategy development for Mortein and Strepsils
· Drive the implementation of agreed integrated marketing programs including market analysis and consumer segmentation.
· Business forecasting (setting and review of budget volume, NR, GM) -i Competitive analysis and strategy Pricing analysis and review
· Tactical marketing programs, advertising, PR campaigns, to ensure delivery of set NNS, Volume and GM objectives/performance targets
Brand Manager. Mortcin & Strcpsils
Public Company; 10,001+ employees; RB; Consumer Goods industry 2009-2010(1 year) Brand Manager, Joy Ran PZ Cussons Pic, Nigeria Public Company; 10,001+ employees; £258.20; Consumer Goods industry October 2008 - March 2009 (6 months)
Direct responsibility for brand management of PZ Joy Brands (Powder, Cream, Soap & Cologne)
· Manage strategy development for Joy brands as well as drive the implementation of agreed
· integrated marketing programs including market analysis and consumer segmentation.
· Business forecasting (setting and review of budget-volume, NNS, GM)
· Competitive analysis and strategy
· Pricing analysis and review
· Tactical marketing programs, advertising, PR campaigns, to ensure delivery of set NNS, Volume and
· GM objectives/performance targets.
· Management of Project Buddy and other New Product Development.
· Sales Forecasting and trackingto Successfully re-launched the Cussons Baby Range in September 2006 was able to improve the market share of Cussons Baby by about 6% higher than it's market share in 2005, via the marketing activities initiated, planned and executed. Initiated and has for three years successfully carried out hospital visitations on antenatal days nationwide for Cussons Baby range.
Launched Oil and Lotion into the Nigerian Baby Care range in September 2006 Brand Manager Baby Care
- Manage strategy development for the baby care brands9Cuussons baby, Nigerian baby care) as well as drive the implementation of agreed integrated marketing programs including market analysis and consumer segmentation
- business forecasting (Setting and review of budget volume, NNS, GM)
- Competitive analysis and strategy
- Pricing analysis and review
- Management of project buddy and other new product development
- Sales forecasting and tracking